"I am committed to creating an environment where women of all ages and sizes have a terrific experience finding unusual clothes and accessories that make them feel great. Our team feels victorious when our clients return and tell us that they absolutely live in the clothes and accessories they bought from us!"
–Erica DeMarco, owner

W.O.W. offers a unique alternative for women of all sizes (extra small to 3X) for fashion forward clothing, jewelry & accessories that have an interesting design twist.

Designers we carry come from across the country as well as Israel, Canada, Japan and Europe.

Some are artists who make the fabrics and items by hand; all are smaller producers that sell only to individual boutiques.

Our welcoming, informative sales associates really like to use their knowledge of the vast W.O.W. inventory to help clients find pieces that answer their aesthetic and financial needs.

Although we are using our digital camera as fast as we can, our site can only show a small portion of the vast array in the store. As fashion merchandise changes very quickly, items shown are subject to prior sales.

We are happy to answer questions about items on the site, but will have to be cautious selling anything with sizes sight unseen due to the high risk of not fitting properly, as there is no longer any standard sizing.

We hope that the artistic array of clothing, jewelry, scarves, bags, outerwear and one-of-a-kind art-to-wear shown on this site will intrigue you to come visit the store!

Most women walk in for the first time and say "WOW!" and then smile and say "Now I understand the name of the store."

Hope to see you soon! Erica and Ellen